Web Portfolio

I strategically write your message to help increase your bottom line.

MamaLorsBoutique

Project Type: About Page for an e-commerce start-up shop

Brand: MamaLorsBoutique, LLC

Target Audience: Hmong women ages 20-40 who take pride in and want to express their cultural roots

The Project: The goal of this project is to communicate who the owners are and introduce the products they offer. A secondary goal is to compel visitors to browse their products. 

My Approach: I crafted this copy within the client’s tone (genuine, stylish, promotional) that not only introduced the shop owners but also positioned the online shop as the go-to place for authentically designed Hmong t-shirts and jewelry. I was careful to build this message around the idea of “How can the shop help meet the needs of their customers?” while still meeting the goals of this project.

Get precious time back in your day. Dedicate your effort to other important tasks. I’ll work my wordsmith magic to deliver stellar copy that supports your strategy.

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